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Influencer advertising brings together political organizations, creators with powerful platforms, and passionate individuals.

New Blue works with trusted partners who invite influencers to participate in campaigns, lending their authentic voice to your campaign’s message and delivering access to their followers. New Blue provides the influencers with campaign-approved messaging points which influencers use to create original content.

According to a recent study, 50% of Millennials trust influencer recommendations and 33% of Gen Zers have made a purchase as a result of influencer endorsement.