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In the News: Who Scares Democrats More Than the Koch Brothers? Nate Silver.

That’s scary stuff if you’re a Democratic supporter, especially coming from an analyst whose accuracy made him a household name in the past few years. And the repeated name-dropping has probably opened some wallets for Senate Democrats.

“There’s a lot of testing, particularly for subject lines, to see what has the best open rates,” said Taryn Rosenkranz, a Democratic digital fundraising consultant unaffiliated with the DSCC. “Using that name over and over suggests it’s successful, and people are opening and giving.”

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